Woolworths vs Spar

Net narrative control across ChatGPT, Claude, and Gemini. Spar leads on overall citation share.

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Woolworths vs Spar · live Q2 reading

Net narrative control, own-domain share, complaint exposure and total citations for both brands — the live numbers are one scan away. The Scorecard runs the same measurement on Woolworths against Spar as the head-to-head.

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Metric-by-metric

The full breakdown

Metric

Woolworths

Spar

Own-domain citations

Higher is better — brand controls more of its narrative

Complaint-site citations

Lower is better — fewer complaints dominate AI search

Total citations measured

Volume of citations across the question set

Full scorecard

Woolworths → /brands/woolworths

Full scorecard

Spar → /brands/spar

Take the narrative back

See your own brand's head-to-head, then
ship the playbook to change it.

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Woolworths vs Spar

The full breakdown

See your own brand's head-to-head, thenship the playbook to change it.

See your own brand's head-to-head, then
ship the playbook to change it.